Children's shopaholism: why is it so relevant?
Almost all parents are faced with the fact that the grown-up child more and more often starts talking about new clothes. By asking for a completely unnecessary (in the parents'…

Continue reading →

Buyer syndrome. How to deal with it?
More recently, foreign marketing experts published the results of their sociological research. According to a survey among American schoolchildren and young people, it was revealed that 89% of them cannot…

...

How to protect against fraudsters when shopping in online stores?
A recent survey of Americans on the eve of Black Friday and Cyber ​​Monday showed that 96% of shoppers are concerned about the possibility of identity theft. This year’s share…

Continue reading →

adjusted to purchases

How do supermarkets trade? Do not rush!

Is it again that the “cunning traders” deceived the buyer, lured him out of the “hard earned”? Not at all. No deception, continuous “sleight of hand” of modern sellers selling “according to science”, using the peculiarities of people’s behavior. According to marketers, a store in which a buyer comes for sausages and leaves it only with sausages is a bad store. Continue reading

The Art of Shopping in New York
In New York there is a huge variety of retail outlets: from chic boutiques of famous world brands to small shops with works of young designers, from huge department stores…

...

How are you being cheated in the supermarket? Fighting expiration date
The simplest and most common operation is the replacement of stickers with dates of issue and validity. One is torn off, the second is stamped with a “pistol”. If the…

Continue reading →