Buyer syndrome. How to deal with it?
More recently, foreign marketing experts published the results of their sociological research. According to a survey among American schoolchildren and young people, it was revealed that 89% of them cannot…

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How do supermarkets trade? Holiday on the trading floor
Is there a holiday without music? Of course not. Unobtrusive, moderately loud music accompanies the buyer in all corners of many supermarkets, distracting from everyday worries, creating a good mood.…

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When did grocery carts appear in the supermarkets, and who invented them?
November 15, 1898, 110 years ago, in the small American town of Ardmore (Oklahoma), not to be confused with a New Zealand city, in the family of an emigrant from…

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dramatic style

How to fill the refrigerator with food?

It all starts back in the supermarket. The shelves here can be arranged as you please, but the correct route is as follows: first everything that is not related to food (detergents, paper shawls, etc.) and groceries (sauces, vegetable oil, drinks, pasta, etc.), then – fruits and vegetables that are laid out on uncooled shelves, and then – what is sold chilled: dairy products, meat, sausages, fish. Continue reading

How do supermarkets trade? Do not rush!

Is it again that the “cunning traders” deceived the buyer, lured him out of the “hard earned”? Not at all. No deception, continuous “sleight of hand” of modern sellers selling “according to science”, using the peculiarities of people’s behavior. According to marketers, a store in which a buyer comes for sausages and leaves it only with sausages is a bad store. Continue reading

Online shopping. How to make the right choice?

Recently, people increasingly prefer to shop at online stores. Finding the right thing is sometimes easier there than in regular retail chains. Nevertheless, online shopping is not deprived of its “pitfalls”. Let’s try to understand all its advantages, without closing our eyes and to the disadvantages. pixabay.com Many potential buyers are attracted by the fact that goods on the Internet can be bought cheaper than in regular stores. And all this with an abundance of assortment and convenient methods of delivery and payment. Continue reading

Shopping in Milan
Milan is a trendsetter of world fashion. Here, everything is subordinated to this industry, and trends literally come from the air. Shopping in Milan is a huge selection of designer…

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Shopping in London: worthy queen shopping
Where do without sales in the world capital of shopping? They are held twice a year - at the height of the summer and during the winter holidays. Additional sales,…

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