What is a "joint purchase"?
Joint purchases - it is convenient and incredibly profitable. This is exactly how joint advertising is described by many advertising leaflets and supplier sites on the Internet. However, most of…

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Price tags and supermarkets. How did Frank Woolworth create them?
We are so used to price tags and supermarkets that we can’t imagine modern trade without them. We think it always has been. Reads Yuri Bering No, no, and again…

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Merchandising: magic or deception?
A supermarket is a wonderful world of abundance, where you can find everything from crab sticks to a DVD player. It seems that any thing here is waiting for you…

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personal account

Should I buy a mink coat on credit? Thinking out loud
Argued recently with one girl. The subject of our dispute was the question: “Should I buy a mink coat on credit?” This is not about the very possibility of such…

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Who is a shopper stylist? The profession of shopper - the story of a professional Anastasia Slabunova
Shopper stylist, shopping consultant, personal shopper, image consultant - all these names are variations of a young, interesting and very promising profession. It’s about how everything works and why the…

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