Sales in the USA
During the sale (Sale) prices for goods are reduced by 20-60%. Held at the end of the season and for various holidays and are very popular among Americans. A very…

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Buyer syndrome. How to deal with it?
More recently, foreign marketing experts published the results of their sociological research. According to a survey among American schoolchildren and young people, it was revealed that 89% of them cannot…

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Merchandising: magic or deception?
A supermarket is a wonderful world of abundance, where you can find everything from crab sticks to a DVD player. It seems that any thing here is waiting for you…

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Buyer syndrome. How to deal with it?

More recently, foreign marketing experts published the results of their sociological research. According to a survey among American schoolchildren and young people, it was revealed that 89% of them cannot resist the temptation to buy some kind of treat in supermarkets. Moreover, the respondents themselves often state that when they entered the supermarket, they did not plan to buy anything like this, simply could not pass by the “rich” counters. Reader, does a similar thing happen to you often? Continue reading

Should I buy a mink coat on credit? Thinking out loud

Argued recently with one girl. The subject of our dispute was the question: “Should I buy a mink coat on credit?” This is not about the very possibility of such a transaction – it is obvious. And about expediency. If there is no money for a luxury item, is it worth it to go into debt to get it? Spectral-Design Shutterstock.com Maybe it is worth buying a fur coat from a muton, which is five times cheaper, or a down jacket? These things are also warm and beautiful. Continue reading

What to do if you are deceived in the supermarket?
However, in the stores operating under the brand of prestigious brands, revealed a huge number of violations. This is the sale of substandard goods with an expired date, the sale…

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How do supermarkets trade? Holiday on the trading floor
Is there a holiday without music? Of course not. Unobtrusive, moderately loud music accompanies the buyer in all corners of many supermarkets, distracting from everyday worries, creating a good mood.…

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