US Shops
Electronics First of all, the technique of Apple. The difference in price for the IPhone, iPad, MacBook and others in comparison with Russian stores can be from 20 to 50%…

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How to make friends with the wardrobe?
There are people who shopping is a real pleasure. They can spend hours looking at things on mannequins, compare them, compare them, combine something, and finally be able to buy…

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Online shopping. How to make the right choice?
Recently, people increasingly prefer to shop at online stores. Finding the right thing is sometimes easier there than in regular retail chains. Nevertheless, online shopping is not deprived of its…

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bemethods of delivery

Buyer syndrome. How to deal with it?

More recently, foreign marketing experts published the results of their sociological research. According to a survey among American schoolchildren and young people, it was revealed that 89% of them cannot resist the temptation to buy some kind of treat in supermarkets. Moreover, the respondents themselves often state that when they entered the supermarket, they did not plan to buy anything like this, simply could not pass by the “rich” counters. Reader, does a similar thing happen to you often? Continue reading

Merchandising: magic or deception?

A supermarket is a wonderful world of abundance, where you can find everything from crab sticks to a DVD player. It seems that any thing here is waiting for you – just extend your hand. It looks like a fairy tale, is not it? However, if you look closely, a supermarket is a well-organized system, the purpose of which is to force us to buy products, goods and things by any means possible for a bank as large as possible. This is done by special specialists – merchandisers. Continue reading

The best European sales. Where and when?

Sales are a natural and very attractive trade phenomenon for lovers of fashionable clothes and accessories. And it is not surprising, because the higher the initial price of the product, the more you save by buying it at a sale. This simple arithmetic works flawlessly, attracting crowds of buyers. Reads Ilona Grosheva Syda Productions, Shutterstock.com As a rule, large sales are held twice a year: in the summer (in some places in the spring) and, of course, in the Christmas holidays. Continue reading

Price tags and supermarkets. How did Frank Woolworth create them?
We are so used to price tags and supermarkets that we can’t imagine modern trade without them. We think it always has been. Reads Yuri Bering No, no, and again…

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Shopping in Milan
Milan is a trendsetter of world fashion. Here, everything is subordinated to this industry, and trends literally come from the air. Shopping in Milan is a huge selection of designer…

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