Where to find real perfume?
“Perfume is an invisible, but unforgettable, unsurpassed fashion accessory. He announces the appearance of a woman and continues to remind her when she left ... ”Coco Chanel The fragrance of…

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How do supermarkets trade? Holiday on the trading floor
Is there a holiday without music? Of course not. Unobtrusive, moderately loud music accompanies the buyer in all corners of many supermarkets, distracting from everyday worries, creating a good mood.…

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What is a "joint purchase"?
Joint purchases - it is convenient and incredibly profitable. This is exactly how joint advertising is described by many advertising leaflets and supplier sites on the Internet. However, most of…

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never wondered

Buyer syndrome. How to deal with it?

More recently, foreign marketing experts published the results of their sociological research. According to a survey among American schoolchildren and young people, it was revealed that 89% of them cannot resist the temptation to buy some kind of treat in supermarkets. Moreover, the respondents themselves often state that when they entered the supermarket, they did not plan to buy anything like this, simply could not pass by the “rich” counters. Reader, does a similar thing happen to you often? Continue reading

How to fill the refrigerator with food?
It all starts back in the supermarket. The shelves here can be arranged as you please, but the correct route is as follows: first everything that is not related to…

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Shopaholism: is shopping passion a diagnosis?
It’s no secret that the life of a modern person is full of stresses, but everyone struggles with them in different ways: some give a way out of the negative,…

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